When the very first Whole Foods store was launched in Austin, Texas, in 1980, there were fewer than half a dozen natural food stores in the whole of the U.S., and the concept was an immediate success. Over the years, however, more and more supermarkets have recognized the growing demand for organic produce and have expanded their businesses to include more such offerings. This more competitive marketplace, combined with several scandals which have damaged the image of the group, has led to a sharp decline in sales for Whole Foods stores nationwide.
Earlier this year, after six continuous quarters with declining sales, Whole Foods’ CEO John Mackey announced the closure of nine of its 435 stores, including outlets in Georgia, New Mexico, Utah, Arizona, Chicago, California and Colorado. This represents the largest number of Whole Foods stores ever to be closed at one time, and is the supermarket giant’s first downsizing initiative since 2008.
Stocks have fallen by 11 percent in the past year, and new figures released by analysts from Barclays report that the group has suffered a 3 percent loss of foot traffic. While 3 percent might not seem like much, it represents a loss of about 14 million customers. Since each of these customers could be expected to spend between $30 and $50, this relates to losses of between $420 million and $700 million. It is understandable, then, that the analysts called this loss “staggering.”
In hard economic times, high prices chase customers away
One of the greatest reasons for this decline would seem to be the high prices charged by Whole Foods. In spite of launching its low cost 365 chain, consumers still seem to have the perception that it is simply cheaper to buy elsewhere. Indeed, allegations of price-gouging have haunted the company for years. Other big supermarket chains like Kroger and Aldi have been quick to pick up on the trend, and have both increased their selections of organic produce at more budget-friendly prices. Kroger, for example, has launched its own organic house brand called Simple Truth, and has added entire aisles of natural foods to its stores. Aldi has also announced that it will be spending $1.6 billion to improve the organic offerings at 1,300 of its stores.
These statistics will no doubt be the cause of grave concern for the management of Whole Foods. As noted by one of the Barclays analysts, “Most retailers know [that] once traffic has been lost, those patterns rarely reverse.”
Integrity of Whole Foods’ products is in question
The integrity of Whole Foods’ products is another issue which many in the natural health community have been calling into question for some time. Back in 2013, in an interview with an organization called Organic Spies, a former employee of Whole Foods claimed that she and other employees had been trained by Whole Foods management to lie to customers about whether or not certain products contained genetically modified ingredients.
The employee, who by all reports was legitimately vetted, claimed that for the five-year period from 2007 to 2011, all employees of Whole Foods were told that the company did not carry any genetically modified products. The employee explained that during their training sessions they were taught exactly what a GMO (genetically modified organism) was, and were specifically informed that Whole Foods did not carry any GMOs.
“So if a customer would have came up to me [sic] and said, do you guys have anything with GMOs? Does this product contain GMOs? [I would have said] absolutely not. Does not contain GMOs. Because we were taught that we don’t carry anything with GMOs, only natural, nothing artificial,” she explained in her interview with Organic Spies. [Emphasis added]
Whole foods carries many GMO foods
In truth, Whole Foods carried many foods that contained GMOs, as was later proved.
Whole Foods also sold its customers down the river by choosing to back the Monsanto-friendly GMO-labeling bill signed into law by President Obama last year. That bill was roundly denounced as toothless and confusing by all those serious about labeling GMOs in a simple, straightforward manner, but Whole Foods threw its considerable weight behind the bill, anyway.
It would seem that for multiple reasons, Whole Foods has an uphill battle in its fight to win back both the American people’s trust and patronage.
A quick note from our founder-
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d) Hip Flexors
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To begin, I apologize for the dark nature of today's email.
However I promise what you'll discover today will be completely worth it.
Imagine a rotting corpse draped over your body from head to toe...
...suffocating tissue, restricting blood flow, damaging joints and infecting your healthy cells.
Shockingly, that nightmare is a reality for most:
64% of women and 74% of men carry too much body fat according to the National Institutes of Health.
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- 3) Metabolic hormones carrying the "burn calories" message don't reach the fat cell...
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In April, 2009, researchers stunned the medical community when they reported chronic inflammation as the root cause of several major diseases.
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Is Bread Really the Staff of Life… or the Stuff of Disease?
For most us, there are few foods more comforting than bread.
Fluffy biscuits, crusty baguettes, flaky croissants… even a simple slice of toast topped with melted butter can taste like heaven.
And that smell… few scents are quite as pleasant as fresh bread baking in the oven.
But there is a lot of confusion as to where bread fits into a healthy diet.
The Bible practically commands followers to eat it: “Give us this day our daily bread…” The government put it at the base of the food pyramid. And for centuries, it has been called “the staff of life.”
Of course, there are some who disagree…
Well-known cardiologist, Dr. William Davis, calls wheat “the perfect chronic poison.”
And for a poison, we sure eat lots of it…
The average American consumes 55 pounds of wheat flour every year, making refined flour the #1 source of calories in the American Diet – a situation that nutrition expert Chris Kresser describes as, “a public health catastrophe.”
So, what is the truth about bread and wheat?
- Is it the perfect poison… or an essential daily food?
- Is “gluten-free” bread better for you than regular bread?
- And can you still eat bread… while maintaining a lean body and optimal health?
The answers to these questions may surprise you!
Be sure to read #5 – the biggest surprise of all!
Recently, Doctor of Naturopathy, weight-loss expert and best-selling Amazon author Liz Swann Miller, creator of the Red Smoothie Detox Factor, revealed 2 of the secrets to easy, steady weight loss. Secrets the big food corporations do their best to hide from us.
Secret #1: Enjoy real food. Don’t fall for the lie that you have to deprive yourself to lose weight.
Secret #2: stop eating out. You will automatically eat less without even noticing.
Then start detoxing your body with tasty, nourishing smoothies that are just as easy on your wallet as they are easy to make.
Because a single day of enjoying Liz’ smoothies demonstrated the radical power of her superfood-packed red smoothies to make me feel incredibly good.
Now prepare yourself for one of the biggest weight loss secrets there is. A secret that, when you use it properly, can transform your body and your health.
You probably know most of us eat too much processed food. What you may not know is that it’s full of toxic chemicals and substandard, dirt-cheap ingredients designed to make you eat more…and force you to gain weight.
Here’s how it works.
“That stuff is just a lot of calories your body can’t use,” Liz told me, “Some are poison. And all these foods are stripped of the anti-oxidants and anti-inflammatories that help your body detox. The result? Your body expends huge amounts of calories to eliminate some toxins—the rest, it stores in your fat to protect you. This is why most people are hungry all the time. They’re not getting energy they need.”
“So… what’s going on with me? Why am I losing weight but not going hungry?”
Liz paused, then dropped the bombshell.
Your body is designed to burn fat. You just have to let it.
“What? I thought we were designed to store fat?!?” We were Skyping and I was practically shouting. Then I heard Liz say…
What good is a fat reserve if you can’t burn it?
Liz continued: “You’re drinking smoothies packed with phytonutrients, anti-oxidants and anti-inflammatories that pull toxins out of you like a tractor beam. Allowing your body to burn those toxin-filled fat stores… and releasing tremendous amounts of stored energy.”
So that’s why I’m losing weight without going hungry.
Watch Liz’ free presentation. It’s packed with revolutionary weight loss information—information that works. Because it’s based on how nature.
Click the button only if you want to wear smaller clothes, breathe easier, move more freely and just plain feel better.
- Which calories help you lose weight…and which ones help you gain it…
- The “diet” foods…some of them vegetables…that lead to weight gain and diabetes…
- The “low-fat” foods that can dramatically increase your risk of cancer.
- And the superfoods that rescue your body from this assault by detoxing you…
Revitalizing your metabolism so you can Shed pounds as well as toxins, renew your body and reset your internal clock by up to 7 years.
Because until now, the Red Smoothie Detox Factor has been available only to Liz’ private clients. But now that she’s perfected it to work for almost everyone, almost every time, Liz is sharing it with rest of us so we can feel better and look better.
Get Red Smoothie Detox Factor before the price goes back up.
Because Liz offers a ridiculously good guarantee. You have 60 days to decide you love the Red Smoothie Detox Factor. If you don’t love it—for any reason, or even no reason at all —Liz will refund your money. 100%. No questions asked.
Sponsored Health Resources
In the years that I've been working on this website project I've come across some amazing resources by some very special people. I'd like to share them with you here.
NOTE: I update these links often so please check back to see what's new!
1) Everyone knows green smoothies are healthy right? Have you heard of a “red” smoothie? If not, check out this story…
2) Forget what you've read about 10-day lemonade cleanses, 7-day detoxes with green juices and Gwyneth's gruel. All you need to do, and this is perfect for Saturday or or anytime really, is a simple 1-day cleanse.
3) This “hidden survival muscle” in your body will boost your energy levels, immune system, sexual function, strength and athletic performance when unlocked.
4) I thought it was virtually impossible for a website to be able to tell me anything even a little bit insightful after only submitting my name and date of birth... I was wrong!
5) Turmeric is amazing. The problem is - It's hard to absorb!
6) Wonder why your stomach still sticks out even though you're hammering the core exercises every day? It's a common myth that bulging belly is due to weak abdominal muscles.
7) Even if you're the most active of athletes, you may still suffer from tight hip flexors due to the amount of time you spend each day planted to a chair.
Enjoy! Let me know how these work out for you. And if you run across anything I've missed please let me know.